Our Data
What began as the world’s first cannabis dataset is now the world’s most advanced dataset for targeting regulated recreational users, providing highly accurate demographic, behavioral and purchase insights into millions of consumers.
Data That Won't Let You Down
Proprietary 1P Data
Our seed data starts with a combination of web intent data, purchase data and survey responses, providing the most robust cannabis data in the industry. Our predictive models are backed by years of training data driving real world outcomes.
Real World Results
Our data drives outcomes for advertisers in many verticals, with performance strongest across brands seeking to target consumers with a higher percentage of consumer discretionary spend. We have proven performance across cannabis, beverages, entertainment, leisure and CPG verticals.
Reach early adopters and consumers who are likely to spend more
Drive higher spend from your customers by leveraging Haven Data. Our audiences are:
Why Haven Data?
Proprietary
We are not a data broker - we are the original source of cannabis intent data, now with more signals than ever before.
Compliant
We are compliant with all local laws and regulations and follow industry best practices.
Predictive
Great data delivers great results. Our data has been proven to drive real world outcomes and improve ROAS.
Ethical
We take sensitive data and privacy seriously. All of our data is always ethically collected.